Moving experiences : media effects and beyond /
David Gauntlett.
- 2nd edition.
- Eastleigh, UK : John Libbey, 2005.
- vi, 202 p. : ill. ; 23 cm.
Previous ed., 1995.
Includes bibliography (p.181-196) and index.
Introduction -The question of effects, and the effect of wrong questions - Screen media and violence - Other feared effects of screen media - Prosocial effects of screen media - Campaigns and advertising - Towards an understanding of influences?: Other directions in effects research - The Context: Media Panic versus Media Content - Conclusion of the research review - Ten things wrong with the media 'effects' model - Beyond 'effects': New creative visual methods in media audience research - New creative visual research in action - References - Index.
9780861966554 (pbk.) 0861966554 (pbk.)
Television--Social aspects. Television viewers--Research. Television programs--Social aspects. Social theory.