Fyall, Alan.

Tourism marketing : a collaborative approach / Alan Fyall and Brian Garrod. - Clevedon : Channel View, c2005. - xvi, 383 p. ; 21 cm. - Aspects of tourism ; 18 .

Includes bibliographical references and index.

1873150903 (cased) : £69.95 187315089X (pbk.) : £27.95

GBA470681 bnb


Tourism--Marketing.

338.47910688