Westwood, John, 1947-
How to write a marketing plan /
John Westwood.
- 2nd edition.
- London : Kogan Page, 2000.
- iv, 122 p. : ill. ; 22 cm.
- Creating success .
At head of title: The Sunday Times.
0749432543 £7.99
GBA0Z2059 bnb
Marketing--Planning.
Marketing--Management.
658.802