TY  - BOOK
AU  - Egan,John
TI  - Marketing communications
SN  - 9781529781212 (pbk.) :
U1  - 658.8'02 23
PY  - 2023///
CY  - Los Angeles
PB  - SAGE
KW  - Communication in marketing
N1  - Previous edition: 2020; Includes bibliographical references and index
ER  -