Egan, John,  1952- <br/><br/>
Marketing communications / 
John Egan. 
 - Fourth edition. 
 - 432 pages :  illustrations (black and white, and colour) ;  25 cm 
<br/><br/> Previous edition: 2020. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781529781212 (pbk.) :  No price 
<br/><br/><label>Nat. Bib. No.: </label>GBC2K0865  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>020801695  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8'02