Globalizing tobacco control : anti-smoking campaigns in California, France, and Japan electronic resource
Roddey Reid.
- Bloomington Indiana University Press c2005
- xii, 310 p. : ill. ; 25 cm.
- Tracking globalization .
Includes bibliographical references (p. [265]-289) and index. Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Global and local strategies: state and NGO initiatives, community mobilization, and social marketing -- The dynamics of collaboration and community input in the media campaign -- The campaign against secondhand smoke: family, ethical subjects, and the social body -- Revising late modernity: smoking as icon of industrialism and the cold war in public health and media culture -- France: unexceptional exceptionalism? -- Japan: in the shadow of colonialism and Japan tobacco.
Smoking - California - Prevention Smoking - France - Prevention Smoking - Government policy - California Smoking - Government policy - France Smoking - Government policy - Cross-cultural studies Smoking - Government policy - Japan Smoking - Japan - Prevention