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Digitalization in the Luxury Fashion Industry : Strategic Branding for Millennial Consumers.

By: Cabigiosu, AnnaMaterial type: TextTextSeries: Palgrave Advances in Luxury SerPublisher: Cham : Springer International Publishing AG, 2020Copyright date: ©2020Description: 1 online resource (252 pages)Content type: text Media type: computer Carrier type: online resourceISBN: 9783030488109Additional physical formats: Print version:: Digitalization in the Luxury Fashion Industry : Strategic Branding for Millennial ConsumersDDC classification: 658.827 LOC classification: HF4999.2-6182Online access: Click to View (325 credits)
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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2020. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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