The Routledge handbook of tourism experience management and marketing / edited by Saurabh Kumar Dixit.
Material type: TextPublisher: London : Routledge, 2020Description: 618 pages : illustrations (black and white) ; 25 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9780367196783 (hbk.) :Other title: Handbook of tourism experience management and marketing | Tourism experience management and marketingSubject(s): Tourism -- Management | Tourism -- Marketing | Geography | GeographyDDC classification: 910.6'8 Summary: A comprehensive and thorough inquiry into both customary and emergent issues of tourism experience and co-creation. Drawing together contributions from 83 authors from 28 countries with varied backgrounds and interdisciplinary interests, the handbook highlights multiple representations and interpretations of the theme. It also integrates a selection of illustrative global case studies to effectively present its chapter contents.Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 338.4791 ROU (Browse shelf(Opens below)) | Available | 06723160 |
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Includes bibliographical references and index.
A comprehensive and thorough inquiry into both customary and emergent issues of tourism experience and co-creation. Drawing together contributions from 83 authors from 28 countries with varied backgrounds and interdisciplinary interests, the handbook highlights multiple representations and interpretations of the theme. It also integrates a selection of illustrative global case studies to effectively present its chapter contents.
Specialized.
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