Guerrilla film marketing : the ultimate guide to the branding, marketing and promotion of independent films & filmmakers / Robert Barnwell.
Material type: TextPublisher: New York : Focal Press, 2017Description: 320 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 9781138916456 (pbk.) :Subject(s): Motion pictures -- Marketing | Low budget films -- Marketing | Performing Arts | Performing ArtsDDC classification: 791.4'3'0688 Summary: For independent filmmakers committed to assuring that their films are able to break through the noise and produce a profit for their investors, it is absolutely critical to master the fundamentals of film branding, marketing and promotion. 'Guerilla Film Marketing' presents filmmakers with the knowledge, skills and ability to build a growing audience of loyal and engaged fans.Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 791.430688 BAR (Browse shelf(Opens below)) | Available | 06752950 |
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For independent filmmakers committed to assuring that their films are able to break through the noise and produce a profit for their investors, it is absolutely critical to master the fundamentals of film branding, marketing and promotion. 'Guerilla Film Marketing' presents filmmakers with the knowledge, skills and ability to build a growing audience of loyal and engaged fans.
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