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Political communication in Britain : campaigning, media and polling in the 2017 General Election / Dominic Wring, Roger Mortimore, Simon Atkinson, editors.

Contributor(s): Wring, Dominic, 1968- [editor.] | Mortimore, Roger, 1965- [editor.] | Atkinson, Simon, 1969- [editor.]Material type: TextTextPublisher: Cham, Switzerland : Palgrave Macmillan, [2019]Copyright date: ©2019Description: xvii, 296 pages : illustrations (black and white) ; 21 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9783030008215 (pbk.) :Subject(s): Great Britain. Parliament -- Elections, 2017 | Elections -- Great Britain -- History -- 21st century | Communication in politics -- Great Britain | Politics and Government | Politics and GovernmentDDC classification: 324.9'41'08612 Summary: 'Political Communication in Britain' is a now established series of nine books, the first of which appeared in the aftermath of the 1979 General Election. This resource follows the structure of previous volumes and features commentaries and assessments from the pollsters who monitored voter opinion during the 2017 General Election. It also includes chapters from party strategists responsible for devising and executing the rival campaigns. Furthermore contributions from journalists offer a media perspective on the campaign. The remainder of the book consists of academic material designed to complement and augment the aforementioned professionals' chapters. Here the focus is on the major dynamics of political communication, specifically the roles of the press, television, advertising, internet and other such phenomena during the 2017 Snap Election.
List(s) this item appears in: July-Election

Includes bibliographical references and index.

'Political Communication in Britain' is a now established series of nine books, the first of which appeared in the aftermath of the 1979 General Election. This resource follows the structure of previous volumes and features commentaries and assessments from the pollsters who monitored voter opinion during the 2017 General Election. It also includes chapters from party strategists responsible for devising and executing the rival campaigns. Furthermore contributions from journalists offer a media perspective on the campaign. The remainder of the book consists of academic material designed to complement and augment the aforementioned professionals' chapters. Here the focus is on the major dynamics of political communication, specifically the roles of the press, television, advertising, internet and other such phenomena during the 2017 Snap Election.

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