Managing packaging design for sustainable development : a compass for strategic directions / Daniel Hellstrm̈, Annika Olsson.
Material type:
TextPublisher: Chichester, West Sussex : Wiley Blackwell, 2017Description: 240 pages ; 25 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781119150930 (pbk.) :Subject(s): Packaging -- Design -- Environmental aspects | Package goods industry | Sustainable engineering | Business and Management | Business and ManagementDDC classification: 658.5'64 Summary: Packaging design is a powerful vehicle for making our lives friendlier, our planet greener and our businesses richer. It is an essential link between the producer and the customer, where it contributes to the positioning and presentation of a product; and on many occasions, the use of the product after purchase. What is missing is a compass that can guide practitioners in the right direction. This is particularly so in the field of packaging where the routes you take may contradict rather than contribute to sustainable development.
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.564 HEL (Browse shelf(Opens below)) | Available | 06754112 | |||
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| 658.562 MAN Managing quality / | 658.562 OAK Total quality management and operational excellence : text with cases / | 658.562 STA Supply chain management / | 658.564 HEL Managing packaging design for sustainable development : a compass for strategic directions / | 658.564 INT Interactive packaging design. | 658.564 KLI Packaging design : successful product branding from concept to shelf / | 658.564 PAC Packaging for Sustainability. |
Packaging design is a powerful vehicle for making our lives friendlier, our planet greener and our businesses richer. It is an essential link between the producer and the customer, where it contributes to the positioning and presentation of a product; and on many occasions, the use of the product after purchase. What is missing is a compass that can guide practitioners in the right direction. This is particularly so in the field of packaging where the routes you take may contradict rather than contribute to sustainable development.
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