The language of cosmetics advertising / Helen Ringrow.
Material type:
TextSeries: Palgrave pivotPublisher: London : Palgrave Macmillan, [2016]Copyright date: ©2016Description: 118 pages ; 22 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781137557971 (hbk.) :Subject(s): Advertising -- Cosmetics | Advertising -- Cosmetics -- Terminology | Business and Management | Business and ManagementDDC classification: 659.1'966855 Summary: This title provides a cross-cultural comparison of French and British cosmetics advertisements and explores how the discourse of beauty advertising represents ideas about femininity in French and English language contexts.
| Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Book
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 659.1966855 RIN (Browse shelf(Opens below)) | Available | 06618480 |
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Includes bibliographical references and index.
This title provides a cross-cultural comparison of French and British cosmetics advertisements and explores how the discourse of beauty advertising represents ideas about femininity in French and English language contexts.
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