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Crisis, issues and reputation management / Andrew Griffin.

By: Griffin, Andrew, 1972- [author.]Material type: TextTextSeries: PR in practicePublisher: London : KoganPage, 2014Description: xvi, 262 pages : illustrations (black and white) ; 24 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9780749469924 (pbk.) :Subject(s): Corporate image -- Management | Crisis management | Reputation | Corporations -- Public relations | Business and Management | Business and ManagementDDC classification: 659.2 Summary: This title defines reputation, explores how to value it and provides practical guidelines for effective reputation management, including advising companies on how to approach issues of corporate social responsibility.
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 659.2 GRI (Browse shelf(Opens below)) Available 06645798
Total reservations: 0

Includes bibliographical references and index.

This title defines reputation, explores how to value it and provides practical guidelines for effective reputation management, including advising companies on how to approach issues of corporate social responsibility.

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