The tipping point : how little things can make a big difference / Malcolm Gladwell.
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TextPublication details: London : Abacus, 2001Description: viii, 279 p. ; 20 cmISBN: 9780349113463 (pbk.) :; 0349113467 (pbk.) :Subject(s): Social psychology | Causation | Context effects (Psychology) | SocietyDDC classification: 302 Summary: Malcolm Gladwell explains and analyses the tipping point, that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. His method provides a new way of viewing experiences and developing strategies.
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Originally published: London: Little, Brown, 2000.
Includes bibliographical references and index.
Malcolm Gladwell explains and analyses the tipping point, that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. His method provides a new way of viewing experiences and developing strategies.
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