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Inside real innovation : how the right approach can move ideas from R&D to market - and get the economy moving / Eugene Fitzgerald & Andreas Wankerl, Carl Schramm.

By: Fitzgerald, EugeneContributor(s): Wankerl, Andreas, 1973- | Schramm, CarlMaterial type: TextTextPublication details: Hackensack, New Jersey ; London : World Scientific, c2011Description: xii, 233 p. : 1 ill. ; 24 cmISBN: 9789814327985 (hbk.) :; 9814327980 (hbk.) :Subject(s): Technological innovations | Technological innovations -- United States | Research and development projects | Research and development projects -- United States | New products | New products -- United StatesDDC classification: 658.5'7 Summary: This title gives a ground-floor view of the innovation process showing how fundamental innovators really work. Then, it connects that knowledge to the bigger picture, explaining why the 'innovation system' in the United States is failing to work as it once did, and what all parties can do to build a better system for the future.
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Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.57 FIT (Browse shelf(Opens below)) Available 06404995
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.57 FIT (Browse shelf(Opens below)) Available 06408974
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This title gives a ground-floor view of the innovation process showing how fundamental innovators really work. Then, it connects that knowledge to the bigger picture, explaining why the 'innovation system' in the United States is failing to work as it once did, and what all parties can do to build a better system for the future.

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