Corporate reputation : brand and communication / Stuart Roper, Chris Fill.
Material type:
TextPublisher: Harlow, England : Pearson, 2012Description: xxiii, 332 pages : illustrations (black and white, and colour) ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780273727590 (paperback)Subject(s): Corporate image | Reputation | Branding (Marketing) | Brand name products -- Management | Corporations -- Public relationsDDC classification: 659.2
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 659.2 ROP (Browse shelf(Opens below)) | Available | 06384323 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 659.2 ROP (Browse shelf(Opens below)) | Available | 06384331 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 659.2 ROP (Browse shelf(Opens below)) | Available | 06172598 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 659.2 ROP (Browse shelf(Opens below)) | Available | 06172601 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 659.2 ROP (Browse shelf(Opens below)) | Available | 06137334 |
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Includes bibliographical references and index.
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