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The politics of media policy / Des Freedman.

By: Freedman, Des, 1962-Material type: TextTextPublication details: Cambridge : Polity, 2008Description: vii, 264 pISBN: 9780745674513 (ebook)Subject(s): Mass media policy -- Great Britain | Mass media policy -- United States | Media Studies | Media studies | Politics & government | Cultural studiesGenre/Form: Online access: Click here to access online Also available in printed form ISBN 9780745628424Summary: Provides a critical perspective on the dynamics of media policy in the US and UK and offers a comprehensive guide to some of the major points of debate in the media. This book exposes the commitment to market principles that saturates the media policy environment and distorts the development and application of democratic media policies. The Politics of Media Policy provides a critical perspective on thedynamics of media policy in the US and UK and offers acomprehensive guide to some of the major points of debate in themedia today. While many policymakers boast of the openness andpluralism of their media systems, this book exposes the commitmentto market principles that saturates the media policy environmentand distorts the development and application of democratic mediapolicies.Based on interviews with dozens of politicians, regulators, specialadvisers, lobbyists and campaigners, The Politics of Media Policyconsiders how governments, civil servants and media corporationshave shaped the drawing up of rules concerning a range of issuesincluding:* Media ownership* Media content* Public broadcasting* Digital television* Copyright* Trade agreements affecting the media industries.The book identifies both the institutions and the arguments thatdominate the development of these crucial media policies. It willbe of interest to public policy and media professionals,researchers, activists and students indeed all those determined tounderstand and respond to the impact of neo-liberalism on thecontemporary world.
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Includes bibliographical references (p. 226-252) and index.

Provides a critical perspective on the dynamics of media policy in the US and UK and offers a comprehensive guide to some of the major points of debate in the media. This book exposes the commitment to market principles that saturates the media policy environment and distorts the development and application of democratic media policies. The Politics of Media Policy provides a critical perspective on thedynamics of media policy in the US and UK and offers acomprehensive guide to some of the major points of debate in themedia today. While many policymakers boast of the openness andpluralism of their media systems, this book exposes the commitmentto market principles that saturates the media policy environmentand distorts the development and application of democratic mediapolicies.Based on interviews with dozens of politicians, regulators, specialadvisers, lobbyists and campaigners, The Politics of Media Policyconsiders how governments, civil servants and media corporationshave shaped the drawing up of rules concerning a range of issuesincluding:* Media ownership* Media content* Public broadcasting* Digital television* Copyright* Trade agreements affecting the media industries.The book identifies both the institutions and the arguments thatdominate the development of these crucial media policies. It willbe of interest to public policy and media professionals,researchers, activists and students indeed all those determined tounderstand and respond to the impact of neo-liberalism on thecontemporary world.

Also available in printed form ISBN 9780745628424

Electronic reproduction. Askews and Holts. Mode of access: World Wide Web.

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