New Developments in the Theory of Networks Franchising, Alliances and Cooperatives / edited by Mika Tuunanen, Josef Windsperger, Gerard Cliquet, George Hendrikse.
Material type:
TextSeries: Contributions to Management SciencePublisher: Heidelberg : Physica, 2011Edition: 2011 editionDescription: 372 pagesContent type: text Media type: computer Carrier type: online resourceISBN: 9783790826159 (ebook)Subject(s): Society | Society & social sciences | Organizational theory & behaviour | Economics of industrial organisation | Entrepreneurship | Sales & marketing | Society & culture: general | Business strategy | Management & management techniquesGenre/Form: LOC classification: H1-970.9HB615HD2321-4730.9HD28-70HF4999.2-6182HF5410-5417.5Online access: Click here to access online Also available in printed form ISBN 9783790826142Summary: Emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives. The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.
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Electronic publication | Electronic publication | Available |
Emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives. The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.
Also available in printed form ISBN 9783790826142
Electronic reproduction. Askews and Holts. Mode of access: World Wide Web.
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