Details for: Marketing research with SPSS / › University of West London Library catalogue

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Marketing research with SPSS / Wim Janssens ... [et al.].

Contributor(s): Janssens, WimMaterial type: Text

TextPublication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2008Description: x, 441 p. : ill. ; 25 cmISBN: 9780273703839 (pbk. : alk. paper); 0273703838 (pbk. : alk. paper)Subject(s): SPSS for Windows | Marketing researchDDC classification: 658.8/30285555 LOC classification: HF5415.2 | .M35842 2008Other classification: 70.03

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Item type	Current library	Home library	Shelving location	Class number	Status	Date due	Barcode	Item reservations
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 3	658.830285 MAR (Browse shelf(Opens below))	Available		05986591

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Previous	658.83 WIL Marketing research : an integrated approach /	658.83 WIL Marketing research : an integrated approach /	658.830151 ADA Games and gamification in market research : increasing consumer engagement in research for business success /	658.830285 MAR Marketing research with SPSS /	658.834 CON Consumer insight : how to use data and market research to get closer to your customer /	658.834 CON Consumer identities : agency, media, and digital culture /	658.834 ENG Consumer behavior /	Next

Includes bibliographical references and index.

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