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Strategic management : theory and application / Adrian Haberberg and Alison Rieple.

By: Haberberg, AdrianContributor(s): Rieple, AlisonMaterial type: TextTextPublication details: Oxford : Oxford University Press, 2007Description: xxiv, 822 p. : ill. (some col.) ; 25 cmISBN: 9780199216468 (pbk.) :; 0199216460 (pbk.) :Subject(s): Strategic planning | ManagementDDC classification: 658.4'012
Contents:
Core concepts - Assessing fit and distinctiveness - Assessing the sustainability of advantage - From strategic analysis to strategy formulation - Strategy implementation.
Summary: This student-focused text provides an emphasis on skills development. Packed with real-life examples of what can go wrong with even the most well-conceived strategies, there is a focus on realism throughout. With a highly accessible writing style, this text it is an invaluable learning tool for all business students.
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.4012 HAB (Browse shelf(Opens below)) Available 06034705
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.4012 HAB (Browse shelf(Opens below)) Available 06034713
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Core concepts - Assessing fit and distinctiveness - Assessing the sustainability of advantage - From strategic analysis to strategy formulation - Strategy implementation.

This student-focused text provides an emphasis on skills development. Packed with real-life examples of what can go wrong with even the most well-conceived strategies, there is a focus on realism throughout. With a highly accessible writing style, this text it is an invaluable learning tool for all business students.

Specialized.

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