International business / Stuart Wall, Sonal Minocha, Bronwen Rees.
Material type:
TextPublisher: Harlow, England : Financial Times Prentice Hall, 2010Edition: 3rd editionDescription: xxii, 448 p. : illContent type: text Media type: computer Carrier type: online resourceISBN: 9780273723738 (ebook)Subject(s): International business enterprises | International economic relations | Globalization | Business and Management | International businessGenre/Form: Online access: Click here to access online Also available in printed form ISBN 9780273723721Summary: 3rd edition. International Businessprovides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events ? the economic downturn and uncertainty in financial markets.It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.
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Previous ed.: 2004.
Includes bibliographical references and index.
3rd edition. International Businessprovides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events ? the economic downturn and uncertainty in financial markets.It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.
Also available in printed form ISBN 9780273723721
Electronic reproduction. Askews and Holts. Mode of access: World Wide Web.
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