Storytelling organizations / David M. Boje.
Material type:
TextPublication details: Los Angeles, [Calif.] ; London : SAGE, 2008Description: [vi], 282 p. ; 24 cmISBN: 9781412929776 (pbk.) :; 1412929776 (pbk.) :; 9781412929769 (hbk.) :; 1412929768 (hbk.) :Subject(s): Storytelling | Organizational behaviorDDC classification: 302.3'5 Summary: This text explores how narrative and storytelling is an important part of an organisation's strategy, development and learning processes. With examples from Nike, McDonald's and Disney, readers are shown how the theory that underpins organisational storytelling connects with storytelling in everyday organisational life. The five major storytelling strategies are explained and evaluated with examples.
| Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Reference book
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 302.35 BOJ (Browse shelf(Opens below)) | Not for loan | 05665515 | |||
Book
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 302.35 BOJ (Browse shelf(Opens below)) | Available | 05665523 | |||
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Book
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 302.35 BOJ (Browse shelf(Opens below)) | Available | 05665531 |
Total reservations: 0
Includes bibliographical references (p. 265-278) and index.
This text explores how narrative and storytelling is an important part of an organisation's strategy, development and learning processes. With examples from Nike, McDonald's and Disney, readers are shown how the theory that underpins organisational storytelling connects with storytelling in everyday organisational life. The five major storytelling strategies are explained and evaluated with examples.
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