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Emerging markets : lessons for business success and the outlook for different markets / Nenad Pacek and Daniel Thorniley.

By: Pacek, NenadContributor(s): Thorniley, Daniel, 1955- | Economist Newspaper LimitedMaterial type: TextTextPublication details: London : Profile/The Economist, 2007Edition: 2nd editionDescription: x, 245 p. ; 23 cmISBN: 9781861978431 (hbk.) :; 186197843X (hbk.) :Subject(s): International business enterprises -- Management | International business enterprises -- Developing countries | Developing countries -- Foreign economic relations | Developing countries -- Economic conditionsDDC classification: 658'.049 Summary: Using the real experiences of companies, this is a practical guide to what businesses need to understand and do in order to be successful in emerging markets.
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Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.049 PAC (Browse shelf(Opens below)) Available 05724546
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Previous ed.: 2004.

Includes index.

Using the real experiences of companies, this is a practical guide to what businesses need to understand and do in order to be successful in emerging markets.

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