Brands / Marcel Danesi.
Material type: TextSeries: Routledge introductions to media and communicationsPublication details: London : Routledge, 2003Description: 224 p. : ill. ; 22 cmISBN: 0415279976 :; 0415279984 (pbk.) :Subject(s): Brand name productsDDC classification: 658.827Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
---|---|---|---|---|---|---|---|---|---|
Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.827 DAN (Browse shelf(Opens below)) | Available | 05543363 |
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658.827 COL Building brand experiences : a practical guide to retaining brand relevance / | 658.827 COL Building brand experiences : a practical guide to retaining brand relevance / | 658.827 CRA The Real power of brands : making brands work for competitive advantage. | 658.827 DAN Brands / | 658.827 DAR Brand management strategies. | 658.827 DAV More than a name : an introduction to branding / | 658.827 DAV More than a name : an introduction to branding / |
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