Details for: Media research methods : audiences, institutions, texts / › University of West London Library catalogue

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Media research methods : audiences, institutions, texts / Ina Bertrand and Peter Hughes.

By: Bertrand, Ina, 1939-Contributor(s): Hughes, PeterMaterial type: Text

TextPublication details: Basingstoke : Palgrave Macmillan, 2005Description: xii, 286 p. ; 24 cmISBN: 0333960955; 0333960947 (hbk.) :Subject(s): Mass media -- Research -- MethodologyDDC classification: 302.2'3'072 Summary: 'Media Research Methods' introduces different methodologies for the study of media, communication and culture, and offers an assessment of the strengths, weaknesses, inherent assumptions and theoretical underpinnings of each.

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Item type	Current library	Home library	Shelving location	Class number	Status	Date due	Barcode	Item reservations
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 1	302.23072 BER (Browse shelf(Opens below))	Available		05217385

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Previous	302.2307 COR Studying media : problems of theory and method /	302.2307 FOR Formations : a 21st-century media studies textbook /	302.23072 ACT Action research and new media : concepts, methods, and cases /	302.23072 BER Media research methods : audiences, institutions, texts /	302.23072 GUN Media research methods : measuring audiences, reactions and impact /	302.23072 HAN A handbook of media and communication research : qualitative and quantitative methodologies /	302.23072 HAN Media and communication research methods : an introduction /	Next

Includes index.

Bibliography: p. 263-280.

'Media Research Methods' introduces different methodologies for the study of media, communication and culture, and offers an assessment of the strengths, weaknesses, inherent assumptions and theoretical underpinnings of each.

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