Image from Google Jackets

Visitor destinations / Ian Kelly, Tony Nankervis.

By: Kelly, Ian, 1934-Contributor(s): Nankervis, TonyMaterial type: TextTextPublication details: Milton, Qld. : Wiley & Sons, Australia, 2001Description: x, 310 p. : ill., maps ; 25 cmISBN: 0471421871Subject(s): Tourism -- Management | Place marketingDDC classification: 338.4791068
Contents:
Setting the scene: Introduction to visitor destinations; Global distribution: the big picture - Destination evolution: resort to region; Destination choice: understanding the traveller - Destination marketing: The destination as a product; The customer focus; Presentation - Destination management: The biophysical and sociocultural environments; The economic and political environments; The search for solutions - Future impacts: meetings and events: getting it together; The future.
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791068 KEL (Browse shelf(Opens below)) Available 05936713
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791068 KEL (Browse shelf(Opens below)) Available 05653088
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791068 KEL (Browse shelf(Opens below)) Available 05680425
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791068 KEL (Browse shelf(Opens below)) Available 05680433
Total reservations: 0

Includes bibliography (p. 289-295), glossary of terms and index.

Setting the scene: Introduction to visitor destinations; Global distribution: the big picture - Destination evolution: resort to region; Destination choice: understanding the traveller - Destination marketing: The destination as a product; The customer focus; Presentation - Destination management: The biophysical and sociocultural environments; The economic and political environments; The search for solutions - Future impacts: meetings and events: getting it together; The future.

There are no comments on this title.

to post a comment.