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Political marketing ; a comparative perspective Edited by Darren G Lilleker and Jennifer Lees-Marshment text

By: Lees-Marshment, Jennifer | Lilleker, Darren GMaterial type: TextTextPublication details: Manchester and New York Manchester University Press 2005Description: 230p. PbkISBN: 0719068711Subject(s): Political parties - MarketingDDC classification: 329 LIL