MARC details
000 -LEADER |
fixed length control field |
02387nam a2200373 a 4500 |
001 - CONTROL NUMBER |
control field |
676324 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230410173828.0 |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr|||||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
080311s2008 mdua fsb 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780742568761 (ebook) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(StDuBDS)AH23093541 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
StDuBDS |
Transcribing agency |
StDuBDS |
Modifying agency |
StDuBDSZ |
-- |
UkPrAHLS |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
BUS |
Source |
ukslc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJSA |
Source |
bicssc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJSA |
Source |
thema |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Cortese, Anthony Joseph Paul. |
245 10 - TITLE STATEMENT |
Title |
Provocateur : |
Remainder of title |
images of women and minorities in advertising / |
Statement of responsibility, etc. |
Anthony J. Cortese. |
250 ## - EDITION STATEMENT |
Edition statement |
3rd edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Lanham, Md. ; |
-- |
Oxford : |
Name of publisher, distributor, etc. |
Rowman & Littlefield, |
Date of publication, distribution, etc. |
c2008. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xi, 177 p. : |
Other physical details |
ill. |
366 ## - TRADE AVAILABILITY INFORMATION |
Detailed date of publication |
20071207 |
500 ## - GENERAL NOTE |
General note |
Previous ed.: 2004. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (p. 161-169) and index. |
520 8# - SUMMARY, ETC. |
Summary, etc. |
This volume looks behind the scenes of contemporary culture to help us understand the hidden messages and social meanings of advertising - arguably the most powerful cultural and economic institution in the world. |
Expansion of summary note |
In the third edition of Provocateur, sociologist Anthony Cortese offers an in-depth critical analysis of modern advertising-perhaps the most powerful cultural and economic institution. Focusing on images of women and minorities, he unravels the ideologies of domination and control in contemporary commerce. The depiction of ethnic and gender relations in advertising subtly colors our understanding of status arrangements and social boundaries. Connecting these images to periods of social change also highlights, in a more nuanced way, the social norms and cultural ideologies of a particular age. The third edition includes updated advertisements and analyses, and Cortese concludes with policy implications for advertising. The previous edition of Provocateur was honored by CHOICE magazine as an Outstanding Academic Title, with its highest rating: "Essential." |
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE |
Additional physical form available note |
Also available in printed form ISBN 9780742555396 |
533 ## - REPRODUCTION NOTE |
Type of reproduction |
Electronic reproduction. |
Agency responsible for reproduction |
Askews and Holts. |
Note about reproduction |
Mode of access: World Wide Web. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
General subdivision |
Social aspects. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Minorities in advertising. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Women in advertising. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business and Management. |
Source of heading or term |
ukslc |
655 #7 - INDEX TERM--GENRE/FORM |
Source of term |
lcsh |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="http://www.vlebooks.com/vleweb/product/openreader?id=WestLondon&isbn=9780742568761">http://www.vlebooks.com/vleweb/product/openreader?id=WestLondon&isbn=9780742568761</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Suppress in OPAC |
Do not suppress from OPAC |
Source of classification or shelving scheme |
Dewey Decimal Classification |