Bite-sized marketing : (Record no. 28087)

MARC details
000 -LEADER
fixed length control field 01085nam a2200277 a 4500
001 - CONTROL NUMBER
control field 600781
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210719155931.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091113s2010 enk f 001|0 eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781856047043 (pbk.) :
Terms of availability No price
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1856047040 (pbk.) :
Terms of availability No price
035 ## - SYSTEM CONTROL NUMBER
System control number ()1856047040
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Transcribing agency StDuBDS
Modifying agency UK-LoTVU
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 021.7
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dowd, Nancy,
Dates associated with a name 1956-
245 10 - TITLE STATEMENT
Title Bite-sized marketing :
Remainder of title realistic solutions for the overworked librarian /
Statement of responsibility, etc. Nancy Dowd, Mary Evangeliste, & Jonathan Silberman.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Facet,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 140 p. ;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Word-of-mouth marketing - Bring your library to life with a story - How to market electronic resources - Public relations 101 - Outreach - Advocacy - The new marketing tools - Design - Branding - Marketing best practices.
521 ## - TARGET AUDIENCE NOTE
Target audience note Specialized.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Libraries
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Libraries
General subdivision Public relations.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Evangeliste, Mary.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Silberman, Jonathan,
Dates associated with a name 1982-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC Do not suppress from OPAC
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Other/Generic Classification Scheme     Paul Hamlyn Library Paul Hamlyn Library Floor 1 19/01/2010   021.7 DOW 05933056 19/07/2021 60.00 19/07/2021 Book