Effective internal communication (Record no. 129848)

MARC details
000 -LEADER
fixed length control field 01749nam a2200205 a 4500
001 - CONTROL NUMBER
control field ebr10096169
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091026s2005####|||||||||||||||||#||####u
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/5
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Smith, Lyn
110 ## - MAIN ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ebrary, Inc
245 10 - TITLE STATEMENT
Title Effective internal communication
Statement of responsibility, etc. Lyn Smith.
Medium electronic resource
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Sterling, VA
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 226 p. : ill. ; 24 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title PR in practice series
500 ## - GENERAL NOTE
General note Includes bibliographical references (p. 216-218) and index. Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Setting the scene -- What is internal communication? -- What does it take to be an internal communicator? -- Your audience : who are they? -- Theories into practice -- Managing internal communication in-house -- Outsourcing the IC function -- How the legal framework fits in -- The channels, vehicles and activities -- Who uses which media for what -- The receiving end -- Communicating with special groups -- The globally dispersed workforce -- Getting it right : practical application -- How to do it : setting about communication -- We can all talk can't we? : face-to-face -- The creative aspects : writing, editing, and designing it yourself -- Publishing the printed word : the logistical aspects -- Broadcast : do it yourself or call in the experts? -- Managing change -- Signposting the ether -- How to measure success -- How to make it happen : gone shopping! -- Internal communications : the future.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Public relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in management
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://site.ebrary.com/lib/ruskin/Doc?id=10096169">http://site.ebrary.com/lib/ruskin/Doc?id=10096169</a>
Link text Open e-book (Ruskin students only)
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Date last seen Price effective from Koha item type
        Electronic publication Electronic publication 07/08/2023   07/08/2023 07/08/2023 E-book