Marketing management / (Record no. 11961)

MARC details
000 -LEADER
fixed length control field 00665cam a2200229 a 4500
001 - CONTROL NUMBER
control field 420522
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230417180510.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010327s2001 xxk 000 0 eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077097521
035 ## - SYSTEM CONTROL NUMBER
System control number (UK-LoTVU)0077097521
040 ## - CATALOGING SOURCE
Original cataloging agency PN
Modifying agency UK-LoTVU
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lancaster, Geoffrey A.
245 10 - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc. Geoff Lancaster, Lester Massingham.
250 ## - EDITION STATEMENT
Edition statement 3rd edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2001.
300 ## - PHYSICAL DESCRIPTION
Extent xv,542p ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Previous ed.: 1998.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Massingham, Lester.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC Do not suppress from OPAC
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Other/Generic Classification Scheme     Paul Hamlyn Library Paul Hamlyn Library Floor 3 16/08/2001   658.8 LAN 04653424 19/07/2021 60.00 19/07/2021 Book