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Green, Mark C.,

Global marketing / Mark C. Green, Warren J. Keegan. - 10th edition, Global edition. - 627 pages : illustrations ; 28 cm

Includes bibliographical references and index.

ISBN: 9781292304021 £57.99 1292304022

Nat. Bib. No.: GBB9G7013 bnb

Nat. Bib. Agency Control No.: 019568514 Uk

Subjects--Topical Terms:
Export marketing.
International trade.
Marketing--Management.

Dewey Class. No.: 658.84