Menu pricing & strategy /
Miller, Jack E., 1930-
Menu pricing & strategy / Menu pricing and strategy. Jack E. Miller and David V. Pavesic. - 4th edition. - New York : Van Nostrand Reinhold, c1996. - x, 228 p. : ill., map ; 28 cm.
Includes bibliographical references (p. 221-223) and index.
"Now in its fourth edition, this popular guide to designing and pricing menus has even more information that will help turn your ordinary menu into a merchandising and cost control tool." "Two of the industries top hospitality educators, Jack Miller and Dave Pavesic, have teamed up to make this new edition the best book available on menu pricing and design."--BOOK JACKET.
0442022093
96017742
Restaurants--Prices.
Food service--Prices.
Menus.
TX911.3.P7 / M55 1996
647.95/0681
Menu pricing & strategy / Menu pricing and strategy. Jack E. Miller and David V. Pavesic. - 4th edition. - New York : Van Nostrand Reinhold, c1996. - x, 228 p. : ill., map ; 28 cm.
Includes bibliographical references (p. 221-223) and index.
"Now in its fourth edition, this popular guide to designing and pricing menus has even more information that will help turn your ordinary menu into a merchandising and cost control tool." "Two of the industries top hospitality educators, Jack Miller and Dave Pavesic, have teamed up to make this new edition the best book available on menu pricing and design."--BOOK JACKET.
0442022093
96017742
Restaurants--Prices.
Food service--Prices.
Menus.
TX911.3.P7 / M55 1996
647.95/0681