Social media communication : concepts, practices, data, law and ethics /

Lipschultz, Jeremy Harris, 1958-

Social media communication : concepts, practices, data, law and ethics / Jeremy Harries Lipschultz. - 3rd edition. - 354 pages : illustrations (black and white)

Previous edition: 2018.

Includes bibliographical references and index.

Here, Jeremy Harris Lipschultz presents a wide-scale, interdisciplinary analysis and guide to social media. Examining platforms such as Twitter, Facebook, LinkedIn, Pinterest, Youtube and Vine, the book explores and analyzes journalism, broadcasting, public relations, advertising, and marketing.

Specialized.

9780367195007 (pbk.) : £45.99


Social media.
Social networks.
Online social networks.
Social media--Law and legislation.
Social media--Moral and ethical aspects.
Media Studies.
Media Studies.

302.2'31