Conscientious objectives : designing for an ethical message /

Cranmer, John.

Conscientious objectives : designing for an ethical message / John Cranmer and Yolanda Zappaterra. - Mies ; Hove : RotoVision, c2003. - 160 p. : ill. (chiefly col.), facsims. (chiefly col.) ; 29 cm.

Includes bibliographical references (p. 156) and index.

Aiming to reflect ethical issues through brand and design, this title informs designers how to find work, introduce the client to the relevant issues, and develop projects that are commercially viable and socially responsible. Case studies and professional advice feature.

Specialized.

9782880467517 (hbk.) : £24.99 2880467519 (hbk.) : £24.99


Graphic arts--Moral and ethical aspects.
Graphic arts--Social aspects.
Social responsibility of business.

741.6