The economics of sport and the media /
The economics of sport and the media /
edited by Claude Jeanrenaud and Stefan Késenne.
- Cheltenham : Edward Elgar, 2006.
- 224 p. ; 24 cm.
- New horizons in the economics of sport .
Includes bibliographical references and index.
The relationship between sports & the media raises numerous issues & problems. This book outlines the current major policy concerns relating to the commercialization of sports broadcasting rights.
Specialized.
9781845427436 (hbk.) : £49.95 1845427432 (hbk.) : £49.95
Television broadcasting of sports--Economic aspects--United States.
Television broadcasting of sports--Economic aspects--Europe.
Radio broadcasting of sports--Economic aspects--United States.
070.4'49796'0973
Includes bibliographical references and index.
The relationship between sports & the media raises numerous issues & problems. This book outlines the current major policy concerns relating to the commercialization of sports broadcasting rights.
Specialized.
9781845427436 (hbk.) : £49.95 1845427432 (hbk.) : £49.95
Television broadcasting of sports--Economic aspects--United States.
Television broadcasting of sports--Economic aspects--Europe.
Radio broadcasting of sports--Economic aspects--United States.
070.4'49796'0973