Graduate entrepreneurship : how to start your business after university /

Tefula, Michael,

Graduate entrepreneurship : how to start your business after university / Michael Tefula. - xix, 183 pages : illustrations (colour) ; 22 cm. - Palgrave career skills . - Palgrave career skills. .

Includes bibliographical references and index.

Ever thought about starting your own business but didn't know where to begin? This book takes you through the key steps of entrepreneurship, including developing a suitable mindset; generating business ideas; and cultivating crucial skills such as marketing, sales and strategy.

Specialized.

9781137493170 (pbk.) : £12.99


Entrepreneurship.
Graduate students--Employment.
Industry.
Industry.

338'.04