Introduction to the music industry : an entrepreneurial approach /

Fitterman Radbill, Catherine,

Introduction to the music industry : an entrepreneurial approach / Catherine Fitterman Radbill. - 2nd edition. - 316 pages : illustrations (black and white)

Previous edition: New York: Routledge, 2013.

Includes bibliographical references and index.

This is a textbook that offers a fresh look at one of the fastest-changing businesses in the world today. Emphasizing the importance of entrepreneurial thinking for the music industry, this textbook engages college-level students in learning the fundamentals while discovering ways to shape the industry's future.

Specialized.

9781138924819 (pbk.) : £29.99


Music trade.
Music entrepreneurship.
Industry.
Industry.

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