The strategic management of information systems : building a digital strategy /
Peppard, Joe,
The strategic management of information systems : building a digital strategy / Joe Peppard and John Ward. - 4th edition. - xvi, 483 pages : illustrations (black and white, and colour) ; 25 cm
Previous edition: 2002.
Includes bibliographical references and index.
This new edition focuses on strategic management. It explores the impact that information systems have on business performance and the contribution they make to the strategic development of organisations.
Specialized.
9780470034675 (pbk.) : £46.99 No price No price
Information resources management--Planning.
Management information systems--Planning.
Business--Data processing.
Strategic planning.
Business and Management.
Business and Management.
658.4'038'011
The strategic management of information systems : building a digital strategy / Joe Peppard and John Ward. - 4th edition. - xvi, 483 pages : illustrations (black and white, and colour) ; 25 cm
Previous edition: 2002.
Includes bibliographical references and index.
This new edition focuses on strategic management. It explores the impact that information systems have on business performance and the contribution they make to the strategic development of organisations.
Specialized.
9780470034675 (pbk.) : £46.99 No price No price
Information resources management--Planning.
Management information systems--Planning.
Business--Data processing.
Strategic planning.
Business and Management.
Business and Management.
658.4'038'011