A smile in the mind : witty thinking in graphic design.

McAlhone, Beryl,

A smile in the mind : witty thinking in graphic design. - Revised and expanded edition. / Beryl McAlhone & David Stuart, Greg Quinton & Nick Asbury. - 271 pages : illustrations (black and white, and colour) ; 29 cm

Previous edition: 1996. Includes index.

This work analyses the thought processes behind witty thinking images. The authors show how to make the case for witty solutions, and, through a series of interviews with top graphic designers, suggest how to get ideas.

9780714869353 (pbk.) : £24.95


Graphic arts.
Wit and humor, Pictorial.

741.6