Print culture : from steam press to ebook /
Robertson, Frances, 1952-
Print culture : from steam press to ebook / Frances Robertson. - vii, 164 pages : illustrations (black and white) ; 25 cm. - Directions in cultural history . - Directions in cultural history. .
Includes bibliographical references and index.
With the advent of new digital communication technologies, the end of print culture once again appears to be as inevitable to some recent commentators as it did to Marshall McLuhan. This book charts the elements involved in such claims through a method that examines the iconography of materials, marks and processes of print, and in this sense acknowledges McLuhan's notion of the medium as the bearer of meaning.
Specialized.
9780415574167 (hbk.) : £70.00 9780415574174 (pbk.) : £21.99 9780203144206 (ebook) : No price
Printing--History.
Printing--Social aspects--History.
Graphic design (Typography)--History.
Communication and technology.
Digital media.
Technology.
Technology.
686.2'09
Print culture : from steam press to ebook / Frances Robertson. - vii, 164 pages : illustrations (black and white) ; 25 cm. - Directions in cultural history . - Directions in cultural history. .
Includes bibliographical references and index.
With the advent of new digital communication technologies, the end of print culture once again appears to be as inevitable to some recent commentators as it did to Marshall McLuhan. This book charts the elements involved in such claims through a method that examines the iconography of materials, marks and processes of print, and in this sense acknowledges McLuhan's notion of the medium as the bearer of meaning.
Specialized.
9780415574167 (hbk.) : £70.00 9780415574174 (pbk.) : £21.99 9780203144206 (ebook) : No price
Printing--History.
Printing--Social aspects--History.
Graphic design (Typography)--History.
Communication and technology.
Digital media.
Technology.
Technology.
686.2'09