Transmedia television : new trends in network serial production /
Clarke, M. J. 1979-
Transmedia television : new trends in network serial production / M.J. Clarke. - London : Continuum, 2012. - 224 p. : ill. ; 23 cm.
Split into two complementary parts, this book first paints a picture of how transmedia producers were, or were not, incorporated into creative decision-making centres of serialized programs. The second section explains how the presence of off-site transmedia texts begins to alter the very narrative construction of the non-air series themselves.
Specialized.
9781441183002 (hbk.) : £55.00 1441183000 (hbk.) : £55.00 9781441165527 (pbk.) : £17.99 1441165525 (pbk.) : £17.99 9781441190598 (ePub ebook) : £14.99 1441190597 (ePub ebook) : £14.99 9781441144133 (PDF ebook) : £55.00 1441144137 (PDF ebook) : £55.00
Television series--United States.
Television--Social aspects--United States.
Convergence (Telecommunication)
Mass media.
791.4'5'0973
Transmedia television : new trends in network serial production / M.J. Clarke. - London : Continuum, 2012. - 224 p. : ill. ; 23 cm.
Split into two complementary parts, this book first paints a picture of how transmedia producers were, or were not, incorporated into creative decision-making centres of serialized programs. The second section explains how the presence of off-site transmedia texts begins to alter the very narrative construction of the non-air series themselves.
Specialized.
9781441183002 (hbk.) : £55.00 1441183000 (hbk.) : £55.00 9781441165527 (pbk.) : £17.99 1441165525 (pbk.) : £17.99 9781441190598 (ePub ebook) : £14.99 1441190597 (ePub ebook) : £14.99 9781441144133 (PDF ebook) : £55.00 1441144137 (PDF ebook) : £55.00
Television series--United States.
Television--Social aspects--United States.
Convergence (Telecommunication)
Mass media.
791.4'5'0973