The essential guide to employee engagement : better business performance through staff satisfaction /

Cook, Sarah, 1955-

The essential guide to employee engagement : better business performance through staff satisfaction / Sarah Cook. - x, 230 p. : ill.

Formerly CIP.

Includes bibliographical references (p. [216]-221) and index.

This guide explores the concept and practice behind creating an engaged workforce, and how this can contribute to organisational success. It demonstrates the link between employee engagement, customer satisfaction, productivity and long-term business growth, and examines what drives an employee to give their best. The Essential Guide to Employee Engagement explores the concept and practice behind creating an engaged workforce and how this can contribute to organizational success. Recognizing that engaged employees are more productive, engender greater customer satisfaction and loyalty, and can help to promote your company's brand, the book gives you the necessary tools to make this happen. The author draws on a wide range of international case studies and examples, which demonstrate how an actively-engaged workforce can help your organization to flourish. You are shown how to measure the level of your employees' engagement and provided with a strategy to apply to help increase active staff participation.




Electronic reproduction.
Askews and Holts.
Mode of access: World Wide Web.

9780749454968 (ebook)


Job satisfaction.
Personnel management.
Business and Management
Personnel & human resources management
Business & Management