The successful business plan : secrets & strategies /

Abrams, Rhonda M.

The successful business plan : secrets & strategies / Rhonda Abrams and Paul Barrow ; foreword by legendary venture capitalist Eugene Kleiner. - [New] ed. - Chichester : Capstone, c2008. - xxxii, 443 p. : ill. ; 28 cm.

Includes list of research sources, list of funding sources and index. First published in 2005.

The ultimate purpose of developing a business plan is to have a successful business. In the long run, it is fruitless to write a business plan that can raise the funds you seek if your enterprise is so poorly conceived it is bound to fail. This book outline the key principles of successful business planning. Written for the UK business person.

Specialized.

9781841128078 (pbk.) : £19.99 1841128074 (pbk.) : £19.99


New business enterprises--Planning.
New business enterprises--Management.
New business enterprises--Finance.
Business planning.

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