Research and design /

Seivewright, Simon.

Research and design / Simon Seivewright. - Lausanne : AVA Academia, c2007. - 175 p. : ill. (chiefly col.) ; 24 cm. - Basics fashion design ; 1 . - Basics fashion design ; 1. .

Includes bibliographical references (p. 164-167).

This title takes you through the essential stages of research and translation into design ideas. It discusses elements such as the brief and the constraints it can place on the research and design process, and explains the importance of identifying your target market and understanding the different levels and genres of fashion.

9782940373413 (pbk.) : £17.95 2940373418 (pbk.) : £17.95


Fashion design.
Fashion design--Case studies.

746.9'2