Exploring the hospitality industry /
Walker, John R., 1944-
Exploring the hospitality industry / John R. Walker. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2008. - xxxv, 460 p. : col. ill., col. ports. ; 27 cm.
Includes bibliographical references, glossary of terms and index.
This textbook offers broad coverage of the hospitality industry. It focuses not just on restaurants and hotels but on new growth areas such as event management, theme parks, attractions and entertainment. Each chapter features case studies, industry practitioners and corporate profiles that emphasise the real-world issues.
9780132437660 (hbk.) : £41.99 013243766X (hbk.) : £41.99
Hospitality industry.
Hospitality industry--Vocational guidance.
647.9'4'023
Exploring the hospitality industry / John R. Walker. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2008. - xxxv, 460 p. : col. ill., col. ports. ; 27 cm.
Includes bibliographical references, glossary of terms and index.
This textbook offers broad coverage of the hospitality industry. It focuses not just on restaurants and hotels but on new growth areas such as event management, theme parks, attractions and entertainment. Each chapter features case studies, industry practitioners and corporate profiles that emphasise the real-world issues.
9780132437660 (hbk.) : £41.99 013243766X (hbk.) : £41.99
Hospitality industry.
Hospitality industry--Vocational guidance.
647.9'4'023